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The history of SG started 20, the story of SEG Automotive 5 years ago in Hungary

In the year 2023, our company has reached a milestone. 20 years ago, in 2003, the history of the SG (starter-generator) business in Hungary began. 20 years later, a team of a handful colleagues have grown into one of the region's leading employers, providing a secure and family-friendly workplace for its employees. Read the full Hungarian story here.

In addition, in 2023 we celebrated the 5^th anniversary of our parent company, the global automotive supplier SEG Automotive and its Hungarian subsidiary S.E.G.A. Hungary Kft. We also celebrated the 5^th anniversary of our logistics centre, which we opened in 2018, also on the border of Szirmabesenyő and Miskolc.

Colleagues celebrating 5-10-15-20 years anniversary

The beginning

In 2016, the carve-out process started. In 2018, the former SG business officially became a new, independent company under the name of SEG Automotive. The Hungarian site continued to operate under the name of Starters E-Components Generators Automotive Hungary Kft. (S.E.G.A. Hungary Kft.), but still at its former site.

In 2018, we also opened a new logistics warehouse, one of the largest contiguous warehouses in the region.

The foundation stone laying ceremony

Foreign Minister Szijjártó signs coopeartion agreemen on behalf of the Hungarian Government

Guests at the foundation stone laying ceremony

In February 2020, the management of SEG Automotive laid the foundation stone of the company's new site with the participation of Péter Szijjártó, Minister of Foreign Affairs and Trade, and the Mayor of Szirmabesenyő. A time capsule placed under the foundation stone contains miniature replicas of the company's outstanding products.

The company's management also signed a strategic partnership agreement with the Hungarian government on the same day. The cooperation is an indication of the strategic importance of the company's role both in the region and within the SEG Automotive group. The new production hall was built directly next to the logistics warehouse.

Plant opening

Just a year and a half after the foundation stone was laid – in the midst of the COVID virus epidemic – the factory and the solar park were built by the end of the summer of 2021, tailor-made to the needs of the 21st century, the market, our customers and not least our employees. The total production, development and warehouse area has grown to 45,000 m² – including the area of our existing logistics centre. The move from the old site to our new logistics centre has resulted in additional savings. We have eliminated 40 daily – more than 14,000 annual – truck journeys between the logistics centre and the old factory – saving nearly 100.000 km, 30.000 litres of fuel, 12 million HUF and 70 tonnes of CO₂ emissions

By the end of the summer, we had moved nearly 50 production lines and areas and more than 800 pieces of equipment, all with more than 170 trucks. In addition, to ensure that we can serve our customers with the quality products they are used to, we have produced 4.900 pallets of buffer products to ensure smooth delivery during the line relocationss and restarts.

In the autumn of 2021, the address plate was put up on the new plant, officially putting the greenfield project on the region's industrial map. The official unveiling was attended by the CEO of the Chinese owner ZMJ, Dr. Zoltán Alakszai Zoltán, Government Commissioner, and SEG Automotive's management.

At the official opening ceremony – after the completion of the relocation and the putting into service of the last production lines – the Minister of Foreign Affairs and Trade Péter Szijjártó inaugurated the factory and toured the increasingly important Development Centre.

Foreign Minister Szijjártó holds a speech at plant opening ceremony

Szijjártó Foreign Minister with Katalin Csöbör and Plant Manager Dr. Péter Dobos

Office tour on the plant opening Foreign Miniszter Szijjártó with Plant Manager Dr. Dobos

Development Centre tour at the plant opening

Showing the testing machines at the plant opening

The anniversary

Five years have gone by and despite the changes in the automotive industry, the COVID epidemic and supply chain difficulties, we continue to supply our products to the major car manufacturers without a hitch. Thanks to our loyal and hard-working colleagues!

We thank all of our colleagues for their hard work in these challenging times, as we truly believe that employees are the most valuable assets of a company. Our success would not have been possible without them.

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